The long term price tendency of any resource is to increase. And energy is no exception. All resources are limited and the more they’re used the more it means that the demand is rising while the supply is dropping. When a new pocket of resource is found, the price climb will slow down, but only for a limited time. It’s only a matter of time before this new vein is also depleted. And replacing the resource with an alternative one only resets the process, it never ends it.
So what’s the solution to this never ending problem? It’s to opt for quality over quantity.
The solution is to make better use of what we have, while we still have it. The producers need to invest in finding better ways to refine the resource into an end product and the consumers need to invest more in finding ways to cut back on consumption. The tricky part however, for consumers, is to find ways to reduce consumption without affecting the end result. After all, the solution was to opt for quality.
And the biggest consumers of electricity are the companies. Small, medium-sized or corporate giants, these are the energy-gluttons. No matter how big your fridge is or how many hours a day you keep your AC unit turned on, you will never come even close to the amount of energy even a small business needs in order to operate.
If energy consumption is to drop and if the ever-rising price is to be tamed, companies are the ones that need to make the first step. Take charge, lead and the masses will follow.